Edition PRINTEMPS 2024

Salem Waterfront Hotel


| Massachusetts

Fresh Nautical Design and Branding


Salem, Massachusetts - The Salem Waterfront Hotel & Suites, located in the heart of the historic city, is in the process of undergoing a significant, multi-phase transformation into an updated boutique concept. The hotel has rebranded itself with a new logo and fresh nautical-inspired interior design that highlights Salem's rich maritime history. The Salem Waterfront Hotel's new look is perfect for the modern traveler who seeks comfort and convenience without sacrificing style.


Under the creative eye of the national Interior Design firm, Studio 59 East, the maritime feel of Pickering Wharf is brought to life through classic colors, a bold use of pattern and imagery and nautical details in every aspect of the hotel. With its coastal-inspired decor and updated accommodations, the hotel is the perfect choice for those looking for an exceptional stay in Salem.


The hotel's prime location provides easy access to Salem's vibrant nightlife, Pickering Wharf, and the many other attractions that the city has to offer. Guests can enjoy a stroll to the nearby historic sites or indulge in the many restaurants and shops that Salem has to offer.


Among the updates is the Regatta Pub's new dining experience. The restaurant has been updated with a modern and chic look, offering guests a relaxed yet refined atmosphere. Exciting changes will continue to roll out with the arrival of the new Executive Chef, Tim Fain.


“This transformational renovation demonstrates our ongoing commitment to elevate the Salem Waterfront Hotel & Suites experience to be the hotel of choice for the discriminating traveler” stated Owner T. Michael Rockett. “We are confident that this project will continue to propel Pickering Wharf and Salem as a premier destination for local, national and international visitors.”


The Salem Waterfront Hotel's redesign and rebranding reflect its commitment to providing an exceptional stay for guests. With its prime location, updated amenities, and chic nautical-inspired design, the hotel is sure to become a favorite destination for travelers to Salem, Massachusetts.



26.04.2023 10:50

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